What is a people counting system?

A people counting system uses sensors or cameras to track and count the number of people entering, exiting, or occupying a space. CountIQ uses your existing Axis security cameras as the sensor, eliminating the need for dedicated people counter hardware.

Can CountIQ work as a footfall counter for retail stores?

Yes. CountIQ provides accurate retail foot traffic counting, including customer flow analysis, peak-hour identification, and cross-store comparisons. It works with Axis cameras you already have installed, so there is no need to purchase separate footfall counter sensors.

How does CountIQ compare to dedicated people counter sensors?

Unlike traditional people counting solutions that require proprietary sensors, CountIQ works with your existing Axis cameras. This means no additional hardware costs, no new installation, and no disruption to your current camera setup. CountIQ also provides multi-object detection (people, vehicles, bikes), offline edge processing, and ISO 27001-compliant cloud hosting—features many dedicated sensor solutions do not offer.

Is CountIQ an Axis Store Reporter replacement?

Yes. CountIQ is designed as a direct replacement for Axis Store Reporter, which reached end of life on January 31, 2026. CountIQ supports both legacy Axis People Counter cameras and the latest Axis Object Analytics (AOA) technology. Migration is seamless with zero downtime—your cameras keep working while CountIQ provides modern cloud-based analytics, real-time occupancy monitoring, and automated reporting.

People Counting System

Axis People Counting Software — Real-Time Occupancy Monitoring

CountIQ is a cloud-based people counting system and footfall analytics platform that turns your existing Axis security cameras into a real-time occupancy monitoring solution. It tracks how people, vehicles, and bikes move through your spaces—delivering live dashboards, automated reports, and smart alerts without any additional hardware or sensors.

Book a Demo

CountIQ people counting in action — an isometric view of people walking into a commercial building through its entrance, each detected and counted by an overhead camera as a live people counter climbs.

The Challenge

The problem CountIQ solves

Understanding how spaces are used is difficult without reliable data. Many organisations still rely on manual counts or periodic audits, delayed or incomplete reports, and assumptions instead of real usage data.

As a result:

Occupancy risks go unnoticed
Staffing and space decisions are guesswork
Congestion and inefficiencies persist
Compliance and safety thresholds are hard to manage

CountIQ solves people counting challenges — AI-powered detection across multiple spaces with real-time analytics

The Platform

What is CountIQ?

CountIQ is a cloud-based people counting system that delivers live occupancy monitoring, footfall analytics, and vehicle counting using your existing Axis camera infrastructure—no new sensors or hardware required.

It tracks how people, vehicles, and bikes enter, exit, and move through defined areas—providing continuous foot traffic data and occupancy insights without dedicated people counter sensors or additional hardware.

Features

Key Features

Real-time occupancy monitoring dashboard

See exactly how many people are in each area right now.

Live occupancy by zone and location
Colour-coded capacity indicators (green / yellow / red)
Manage multiple sites from a single login

CountIQ real-time occupancy monitoring dashboard showing live site activity, zone counts, and line group tracking

CountIQ Zone Management screen showing occupancy zones with thresholds, current counts, and capacity tracking

Zone-level intelligence

Understand specific areas, not just building-wide totals.

Custom zones for lobbies, floors, rooms, platforms, and parking
Individual capacity thresholds per zone
Alerts when zones approach or exceed limits

Foot traffic analytics and reporting

Turn raw foot traffic data into actionable insight.

Historical trends (daily, weekly, monthly, multi-year)
Peak-hour identification for staffing optimisation
Weather correlation to understand usage patterns
Scheduled email reports delivered automatically

CountIQ foot traffic analytics showing daily, weekly, and monthly entry counts with period-over-period comparisons

CountIQ Admin panel showing alerts management with device offline notifications, occupancy threshold alerts, and email recipient configuration

Smart alerts

Be notified the moment conditions change.

Instant alerts when occupancy thresholds are breached
Camera health notifications when devices go offline
Alert acknowledgement and history for compliance

Works offline

Counting continues even when connectivity drops.

Local edge processing ensures uninterrupted operation
Data automatically syncs when connectivity returns

CountIQ offline capability — camera processes data locally on the edge and syncs to the cloud dashboard when connectivity returns

CountIQ dashboard showing people and vehicle counting with line group tracking and site activity breakdown by object type

People counter and vehicle tracking

A complete footfall counter and vehicle tracking solution in one platform.

People counting (primary use case)
Vehicle tracking (cars, buses, trucks)
Bike counting
Separate analytics by object type

How It Works

How CountIQ works

Cameras detect objects

Axis cameras detect people, vehicles, or bikes entering and exiting defined zones.

Edge processing

Counts are processed locally using edge computing on the camera itself.

Real-time updates

Occupancy is updated in real time across all dashboards and views.

Threshold evaluation

Zone thresholds are continuously evaluated against live counts.

Alerts triggered

Alerts are triggered instantly when limits are breached.

Secure sync & storage

Data is securely synced and stored. Dashboards and reports update automatically.

How CountIQ works — cameras detect objects, edge processing, real-time updates, threshold evaluation, alerts triggered, secure sync and storage

Built For

Who uses CountIQ?

Retail teams

Retail foot traffic counting, customer flow analysis, and conversion optimisation

Corporate offices

Workplace occupancy monitoring, space utilisation, and hybrid work planning

Hospitality venues

Capacity management and guest flow

Transportation hubs

Passenger counting, queue monitoring, and platform occupancy tracking

Public venues

Event capacity and area popularity analysis

Manufacturing sites

Safety compliance and zone efficiency

Why CountIQ

Why choose CountIQ?

Footfall counter without new hardware—uses your existing Axis cameras instead of dedicated people counter sensors
Always-on operation with local edge resilience
Manage multiple sites from one platform
Zone-level detail, not just building totals
Live dashboards and instant alerts
ISO 27001 and SOC 1-3 compliant with full alert history—hosted in Australia

CountIQ at a glance

Monitoring

Real-time occupancy visibility
Colour-coded capacity indicators
Multi-site dashboards

Analytics

Historical trends and comparisons
Peak-hour analysis
Weather correlation

Alerts

Occupancy threshold notifications
Camera health alerts
Acknowledgement and audit history

Detection

People counting
Vehicle tracking
Bike counting
Object-type separation

Reliability

Offline operation with edge processing
Automatic cloud synchronisation

Migration Path

Axis Store Reporter alternative

Axis Store Reporter reaches end of life on January 31, 2026. CountIQ is built specifically for teams migrating from Store Reporter and other legacy Axis people counting systems.

Your existing Axis cameras continue working—CountIQ simply replaces the software layer with a modern, cloud-based people counting platform that delivers real-time occupancy monitoring, automated footfall reports, and smart alerts.

CountIQ — the best replacement for Axis Store Reporter, seamless migration from Axis Communications to CountIQ by DDI Labs

Customer stories

CountIQ in production

See how operations and analytics teams use CountIQ to turn the Axis cameras they already have into reliable people and vehicle counts.

View all customer stories

Government healthAustralia and New Zealand

Major public hospital network

In partnership with Tritech Solutions

How CountIQ was deployed across a secure NSW public hospital network with existing Axis cameras, private camera networks and a dedicated proxy VM.

Full story

Get started with CountIQ

See how CountIQ turns your existing cameras into a powerful people counting system—with real-time occupancy monitoring, foot traffic analytics, and automated reporting, all without additional hardware.

New to people counting? Learn how people counting systems work →